Pinterest Ads Conversion Tracking Services
How Does Pinterest Ads Affiliate Sales Integration Work?
With our platform, integrating affiliate conversion data into your Pinterest Ads campaigns is a seamless process. By simply connecting your affiliate network accounts and website to our system, we handle the rest!
To integrate affiliate sales with your Pinterest Ads, we precisely track sessions, clicks, and conversions, ensuring that attribution is automatically assigned. Once the integration is set up, our platform transfers all the necessary conversion data into your Pinterest Ads account, aligning it perfectly with your affiliate campaigns.
The integration process includes two main steps:
Traffic Data Tracking
We monitor your traffic using tools like our JavaScript snippet, WordPress plugin, or API connection. These methods not only track performance but also optimize affiliate links for better results.
Sales Data Tracking
Sales tracking is managed through affiliate networks’ API endpoints and Postback URLs. By connecting with your API credentials, our system continuously retrieves sales data, providing detailed tracking and accurate attribution.
How to track affiliate sale conversions in Pinterest Ads
In order to fully install our Pinterest Ads affiliate sales integration feature, you need to follow 4 steps.
Create a Ts Coverage account
Connect your affiliate network account(s)
Connect your website(s)
Activate the Pinterest Ads Integration feature
The Result: Pinterest Ads with Integrated Conversion Data
These insights act as a guide, helping you identify top-performing aspects and areas that need improvement or to be paused. For example, you may notice one ad with a high Click-Through Rate (CTR) generating many clicks but few conversions, while another ad has a lower CTR but significantly more conversions. This allows you to stop spending on ads that drain your budget and focus resources on the ones driving sales.
Optimize Your Campaigns with Checkout (Purchase) Objective
With conversion data now integrated into your Pinterest Ads, you can leverage the Checkout event to enhance your campaigns. This enables Pinterest Ads’ AI to improve ad performance based on actual revenue and conversion results.
Benefits of Tracking Affiliate Sales in Pinterest Ads
Reduce Costs and Boost ROAS
When you integrate affiliate sales tracking into Pinterest Ads, you can finally monitor the financial performance of your campaigns. This insight allows you to optimize your ads by identifying and eliminating high-cost, low-return elements. With data on conversions and conversion values, you can make adjustments to ensure your campaigns focus on profit-driving factors.
Conduct A/B Testing Based on Conversions
With access to conversion data, you can run A/B tests to determine which ads and audiences perform best. By analyzing the results, you can better allocate your budget to ads that yield higher conversions and profits. This eliminates the need for guesswork, helping you maximize your return on ad spend (ROAS) in your Pinterest affiliate marketing efforts.
Refine Audience Targeting
With conversion data in hand, you can create more targeted audience segments. For example, you can build audiences that include users who clicked on your affiliate links but exclude those who have already made a purchase. This strategy allows you to focus on potential customers who have shown interest but haven’t yet converted, improving the efficiency of your ad targeting.